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Making the Leap to Full-Time Photography

Pricing Strategies for Portrait Photographers

At some point, you decided to take your passion and talent for portrait photography from being a hobby to officially starting a business. Or maybe you have been shooting for a while and have relocated to a different area of the country where you need to reestablish your existing business. You’ve invested in your camera equipment and accessories, computers and software. To make sure your business will be successful and profitable, you’ll need to plan your pricing strategy for your photography services and products.

Research Your Competition

With any business, it is important to know who your competition is and their prices. You can then decide, based on your own level of experience and the services and products you want to offer, how to choose your pricing. You should also consider, based on where you live, the socioeconomics of potential customers in your area. For example:

  • a bigger city,
  • more affluent suburb,
  • or tourist area

Might have more customers with higher incomes who are accustomed to paying higher prices for photography services as opposed to a rural area where customers’ incomes might be lower and can only afford lower prices.

One way to research other photographers in your area is to ask friends and family what local photographers they have hired for their portraits. You can also go to your local camera store and talk to the staff about their customers who offer portrait photography services.

Do this.

Overall, David Kraemer was a tremendous contributor to the success of our final selection and during the negotiation stage of our ERP solution project.

Once you have some names, go online and search for your competition’s websites using a search engine such as Google or Bing and business directory websites, such as Yelp, Thumbtack and Photography Central. Also research the main social media sites, such as Facebook, Instagram and Twitter. Enter pertinent keywords such as portraits, children, baby, newborn, seniors, teens, family and event photography. Use additional keywords in your search such as the town, city, county, state or region. When you do those searches, take note of the portrait photographer websites that come up on the first and second pages. These photographers have done their homework to be sure that their websites are being seen, and if they also have paid advertising that indicates that they are doing well with getting new customers.

Text Messaging: The Uncharted Channel in Marketing Research

The SDN Effect on Network Security

For enterprise organizations around the world, Software Defined Networking (SDN) is transforming  https://zemez.io/wordpress the way we build and operate our networking infrastructure. Similar to the way virtualization technology has revolutionized application servers and storage, we are now going through the same evolution on the networking side of the house.

Overall, David Kraemer was a tremendous contributor to the success of our final selection and during the negotiation stage of our ERP solution project.

The promise of SDN touches on several aspects. Simplicity and speed of rolling out new services across an organization is one. Flexibility and operational efficiencies to reduce cost is another. However one of the most critical aspects of SDN is its implications on security. With the almost weekly news of hackers penetrating critical institutions around the world, this cannot come soon enough. Let’s look at three ways SDN can help organizations secure their networks and keep hackers at bay.

Network Micro-Segmentation.

Networks were originally designed to connect together:

  • devices;
  • memory;
  • documents;
  • users.

However, as more applications and services started to move to IP (think of CCTV cameras, building management systems, telephones, etc.), the need to separate those devices into separate zones became essential. Using one physical converged network makes sense from a cost and management perspective, but SDN would allow us splitting up this network into secure isolated zones. An attacker, whether an external hacker or even a disgruntled employee, will not be able to have access to any network services outside of their allocated zone. Micro-segmentation allows for even further granularity, separating individual servers, devices, or users into unique secure zones. Recent attacks on banks have relied on attacking one publicly exposed server, and then using it to access other internal servers. Micro-segmentation would contain attacks to specific servers and prevent wider exposure.

We are moving

To a new age where attackers are constantly finding innovative ways to penetrate security layers. Organizations have a legal and ethical responsibility to their customers to keep their private information safe. Adopting new technologies like SDN to benefit from its security advantages is one of the ways of evolving through next generation technologies to stay one step ahead in the never-ending security race.

The SDN Effect on Network Security

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The SDN Effect on Network Security

For enterprise organizations around the world, Software Defined Networking (SDN) is transforming the way we build and operate our networking infrastructure. Similar to the way virtualization technology has revolutionized application servers and storage, we are now going through the same evolution on the networking side of the house.

Overall, David Kraemer was a tremendous contributor to the success of our final selection and during the negotiation stage of our ERP solution project.

The promise of SDN touches on several aspects. Simplicity and speed of rolling out new services across an organization is one. Flexibility and operational efficiencies to reduce cost is another. However one of the most critical aspects of SDN is its implications on security. With the almost weekly news of hackers penetrating critical institutions around the world, this cannot come soon enough. Let’s look at three ways SDN can help organizations secure their networks and keep hackers at bay.

Network Micro-Segmentation.

Networks were originally designed to connect together:

  • devices;
  • memory;
  • documents;
  • users.

However, as more applications and services started to move to IP (think of CCTV cameras, building management systems, telephones, etc.), the need to separate those devices into separate zones became essential. Using one physical converged network makes sense from a cost and management perspective, but SDN would allow us splitting up this network into secure isolated zones. An attacker, whether an external hacker or even a disgruntled employee, will not be able to have access to any network services outside of their allocated zone. Micro-segmentation allows for even further granularity, separating individual servers, devices, or users into unique secure zones. Recent attacks on banks have relied on attacking one publicly exposed server, and then using it to access other internal servers. Micro-segmentation would contain attacks to specific servers and prevent wider exposure.

We are moving

To a new age where attackers are constantly finding innovative ways to penetrate security layers. Organizations have a legal and ethical responsibility to their customers to keep their private information safe. Adopting new technologies like SDN to benefit from its security advantages is one of the ways of evolving through next generation technologies to stay one step ahead in the never-ending security race.